This is a question many people have asked me and although it might look rather complicated to starters it isn’t all that hard once you get the hang of it and you have a way to drive traffic to the actual website as that’s where your money has to come from. Visitors, a thing that most people heavily underestimate while it looks so obvious right? First things first though, so let’s take this step by step.
Step 1: Decide on a niche
In the past we liked to build mini-websites that covered one long tail phrase, something like “best running shoes for men”, throw up a five-page website and call it a day, and guess what, it actually worked. Nowadays Google requires more so although there is nothing wrong with a site about running shoes you should either cover different shoes as well, or if you want to focus on running a sports website would make more sense. Don’t limit yourself so much to one specific product but broaden your focus instead.
Step 2: Set up a website
A website consists of a couple of things:
- A domain name
- Web hosting
- The actual website
You can register a domain name at a place like Namecheap, which is a popular domain registrar that offers web hosting as well, when you purchase a domain + hosting you often get the domain for free and you don’t have to bother with setting up nameservers as the default servers already point at the hosting. If all this goes above your head I highly recommend you visit this guide “How to Host a Website – 5 Easy Steps“, as they explain it in great detail. The last thing that’s then left is installing WordPress and luckily that guide covers that part as well.
Step 3: Filling the website
WordPress, which is the most commonly used content management system is only an empty shell. Now your job is to fill it up with content. You can either buy that content at the same site where this guide is hosted, Content Hourlies that is. or you can obviously write it yourself. A good amount to get started is an about + contact page, don’t forget a disclaimer, terms of service and privacy page as affiliate programs require that, and let’s say a blog with 10 posts. Add to that another two or three pages where you promote the affiliate product.
Step 4: Joining an affiliate program
The final step is to join an affiliate program so that you can monetize your site, if we go back to the shoe example you could sign up at Amazon.com because they have nearly every product on earth and tend to convert very well, especially compared to other online shopping platforms like Walmart or Target. If you are in an entirely different niche you might want to monetize it with Google Adsense advertisements or in the digital marketing niche, you might want to try to find products like web hosting, keyword research tools, or launch your own course to sell. In other words, plenty of opportunities to get you started.